Ad Glossary - Internet's largest online advertising glossary. Find over 150 definitions of common advertising words, terms, jargon, meanings, abbreviations and symbols.

Online Advertising Glossary

Total Terms

241

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Virual Marketing - Advertising that propagates itself by web visitors use of a web sites feature or service. For example, most administrators of free web based email accounts attach an advertisement at the end of each message each time a user sends an email.

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CPD

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CPM

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Bleed - Describes an ad which is larger than the space for which it is intended. It is cut down to fit the media so that its edges go all the way out to the edges of the media.

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